Label Cosmetics and Curapulse have established a strategic partnership to expand the market for ultrasonic and energy-based health tech technologies.
The two companies announced on the 4th that they had recently signed an MOU for joint business expansion of ultrasonic and energy-based technologies and devices, and agreed to promote a market expansion strategy centered on digital commerce and marketing.
The purpose of this agreement is to create new business opportunities in the health tech market by combining the capabilities the two companies have accumulated in their respective areas of expertise. Cura Pulse has developed wellness technology that encompasses brain health and skin beauty through a scientific energy platform based on non-invasive multi-energy fusion stimulation technology, and uses an integrated solution that breaks the boundaries between professional care and home care as its strengths.
Label Cosmetics is a company that has grown based on the OEM and ODM business in the domestic cosmetics market. It has been building a differentiated business model by providing a ‘one-stop total solution’ that goes beyond simple manufacturing and supply to brand development and marketing.
Through this agreement, the two companies plan to jointly plan and implement digital commerce channel operation and marketing strategy, and in earnest to expand the market for ultrasonic and energy-based devices and related products. At the same time, it plans to continue close cooperation in new product planning and new application fields of existing technology.
“The company has a vision to improve the quality of life through non-invasive multi-energy convergence technology. It will be an important opportunity to expand.”
Kim Gwang-yeom, CEO of Label Cosmetics, said, ‘Cura Pulse’s scientific-based energy technology is an area with high expansion potential in the health tech market. said. ‘We will continue our collaboration as a long-term shared growth partner beyond short-term collaboration,’ he added.
This business agreement is effective from the date of signing, and the two companies plan to gradually expand the scope of cooperation for joint growth based on mutual respect and consultation.
Hankyung.com Newsroom
